The legacy of Player Wheel began in 1996 when Ray Starr Sr. founded Player Wire Wheels, quickly becoming the preferred choice for enthusiasts in the low rider, show car, and street car circuits for over a decade. After Ray Sr.’s passing in 2008, the original Player Wire Wheel era came to an end.
In 2017, Ray’s legacy was revived by his son, Todd Starr, who reopened B&R Wholesale Tire & Wheel, distributing an array of custom wheels and tires from brands like Azara, Strada, VCT, Cavallo, XM, TW Wheels, and several tire manufacturers. Todd took a significant step in 2021 by reintroducing and trademarking the Player Wheel brand, known for its superior quality and highly sought-after products.
Today, Player Wheel services the entire East Coast and Midwest, offering rapid delivery within 1-2 days. We also ship across the United States and to most countries worldwide. For all your wheel and tire needs, contact us.
In addition to the iconic Player Wheel brand, we offer a vast selection of tires and wheels. Allow us the opportunity to provide you with unmatched quality, competitive pricing, extensive selection, and exceptional customer service.
















Player Wire wheels are steel-forged, precision-built custom wire rim wheels, sold in America, popular in the lowrider and classic car community.
They’re available in multiple spoke counts like 72, 100, 150, and up to 204 spokes, with finishes like chrome or gold (bullet, two-wing, or three-wing caps).
Yes, we have fitments for most cars and trucks, if they don’t fit . See terms and conditions.
Absolutely, they’re described as “classy,” American‑made company, steel‑forged precision products well‑regarded in the lowrider and custom‑car scene. .
Prices vary depending on size and style—e.g., sets of 100‑spoke chrome wheels can range from ~$1,300 to $1,900 . Specialty finishes like gold or deep dish can reach $4,000–6,000 per set.
Common sizes include 13×7″, 14×7″, 15×7″, 17×9″, 18×8″, 20×8″, 22″, 24″, etc. options vary by vendor .
You can Buy directly from Player Wire Wheels
Many sets include hardware and knock-off caps (bullet or wing‑style), though some retailers sell wheels without accessories—be sure to verify before purchase .
Yes, we offer complete wheel-and-tire packages, including whitewall, low-profile, or Vogue-style tires .
Yes, “knock-off” spinner accessories (2-bar or 3-bar designs) and related tools are sold at Player Wire Wheels.